The key to great customer service is simple.
Simple, but not easy.
If you want to offer great customer service. To wow your customers. To amaze them.
If you want to make all of your customers happy, set appropriate expectations. At the very beginning.
Then, exceed those expectations.
No, it’s not rocket science. It’s also not common sense.
I’ve seen dozens of small business working hard to meet expectations they never set. Failing miserably in the process.
When YOU set the expectations, you’re in control.
That’s when you can exceed expectations.
That’s when you make customers happy.